People answer by video, voice or text in any browser, no app. RecRam transcribes, summarizes and tags every video and voice answer, so you can skip the manual review.
No credit card required. 28-day free trial. Then from $29/mo.
This is the real form your customers would see. Nothing you record here is saved.
The first question teams ask is whether customers will really record a video. They don't have to: you choose which answer types each question takes, so it fits around how each person wants to answer.
A video survey is a survey in which people answer open questions by recording a short video, a voice note or text in their browser, with no app to install, often to questions a real person asks on camera. Each spoken answer is transcribed and summarized, so you read the reason behind a score in the respondent’s own words.
It works like a form and reads like a short interview. Answers are transcribed in 110+ languages, and each one gets a summary, three to five keywords and a label for the tone of the text.
James rated his skincare order 3 out of 5. Then the survey asked him what went wrong. This is what each kind of survey brings back.
James
What went wrong?
“Damaged.”
Typed on a phone, in a hurry.
“The moisturizer arrived with a cracked lid, and some of it leaked into the box.”
Transcribed word for word from his video.
Nothing beyond the word. You cannot tell whether he is angry, mildly annoyed or just reporting it.
A 3 in the rating column and one word to act on. Someone has to email him to find out more.
Summary: Customer received a damaged moisturizer due to a cracked lid.
Sample answer from the e-commerce feedback demo every new RecRam account starts with.
RecRam transcribes every video and voice answer in 110+ languages, then gives each video and voice answer a one-line summary, 3 to 5 keywords and the tone of the text. Scan the list, filter by tone and open only the answers you want to watch.
How was your order?
0 answers
Mateo Garcia
2 h agoChloe Dubois
10 h agoSamir Patel
14 h ago
James Wilson
Yesterday
Olivia Brown
2 days agoEvery video and voice answer, word for word.
One line, keywords and the tone of the text each.
Open only the answers you want to watch.
Responses to “How was your order?”
Real sample answers from our e-commerce feedback demo form.
Transcript · What went wrong?
“I ordered the foaming cleanser, but you sent me the exfoliating toner instead. I really needed the cleanser.”
RecRam’s AI transcribes, summarizes, translates and captions answers, and shows the tone of what was said. It never scores, ranks or makes decisions about the people who answer, and it doesn’t analyze faces or voices. Your team tags, comments and follows up.
AI writes out and summarizes the answer. Your team does the reviewing on the answer itself: comment on the exact moment, tag it, score it, clip it and reply. No spreadsheet, no side thread.
Would you record a short review?
Pause, type, @mention a teammate. The note is pinned to that moment, and a click jumps back to it.
Add your own tags, or pick from the keywords AI pulled from the answer. Tags show up in the responses table.
Each reviewer scores on your rubric, out of 5 or 10. RecRam keeps every score and shows the team average.
Trim the moment that matters and put it on a Showcase wall on your website.
Answer with a video reply in a Room and keep the conversation going.
Alex Morganat 0:04
Great testimonial! Let's get this on the homepage.
Priya Shah
Agreed, she's a great advocate for the brand.
Free for 28 days. No credit card.
Olivia’s real answer from the e-commerce feedback demo; team, comments and scores are sample data.
A video survey earns its place when you need the reason behind an answer, not only the answer: why a customer cancelled, what went wrong with an order, where a user got stuck.
People who cancel explain why in their own words, and you often hear the one fix that would have kept them.
A low rating branches straight to a recorded answer, so a three-star rating arrives with the reason behind it.
Users talk through where they got stuck, or share their screen, instead of writing “it doesn’t work”.
Send the questions a moderator would ask; people answer on camera when it suits them, and each video and voice answer comes back transcribed and summarized.
New hires answer by voice or video in their own time, with the tone and detail a one-to-five scale flattens.
Learners record a short reflection after a module, so instructors hear what landed and where they lost the room.
Churn interviews, post-purchase feedback, patient check-ins and more. Each survey is a real form with a video host, and every new account gets them ready to edit.
What's the main reason you cancelled?
Too expensiveMissing a feature I needToo hard to useSwitched to another toolA cancellation interview that branches by reason
See every questionHow would you rate your experience?
Post-purchase rating that routes happy customers to a video testimonial with sharing consent, and unhappy ones to a fix-it flow
See every question
What is your visit for?
A new health concernA follow-up visitA routine check-upCheck patients in before the appointment
See every questionFrom HR, product and marketing teams who collect their answers on video.
Read all reviews on G2“RecRam has solved my 'How do I leave a video testimonial?' problem. Rather than giving clients a confusing process, I now share a RecRam link... Easy as 1-2-3!”
A video survey asks questions on video and lets people answer by video, voice or text. In RecRam, AI transcribes and summarizes each video and voice answer, your team discusses it and replies, and the results flow to Slack, HubSpot or Sheets. Here is a real churn survey, start to finish.
Describe the form and AI drafts it, or lay it out yourself. Any answer can lead somewhere different.
How branching worksThis is the real form, live. Mark asks on video with captions, and people answer by tapping, or by video, voice or text, in the browser. Try it; nothing is saved.
Try a demo formEach recording is transcribed in 110+ languages and summarized, with keywords and the tone of the text.
See AI insightsThe team discusses the answer, then writes back to Hannah by video, voice or text.
How conversations workNew responses post to Slack, an email follows once the analysis is ready, and mentions reach each teammate.
HubSpot, Google Sheets, Slack and Zendesk natively; Zapier, Make, n8n, webhooks and the API for the rest.
Browse integrationsEight steps from a blank form to answers your team can act on.
Free for 28 days. No credit card.
Decide what you need to learn and from whom: why customers cancel, how an order went, what new hires found confusing. One clear goal keeps the survey short.
Ask the way you would in person. “Tell us what happened” gets far more than “Rate us from 1 to 5”, and three to five questions is usually enough.
Let respondents reply by video, voice or text, or by recording their screen. Offering voice and text next to video lets everyone answer in the way they are comfortable with.
Record a short host video for each question, ideally under 30 seconds. Host videos play with captions, so they work with the sound off.
Send people down different paths based on any answer. An unhappy customer can be asked what went wrong while a happy one is asked for a review.
Add your logo, colors and a thank-you message so the survey feels like part of your own site.
Send a link, email it, print a QR code or embed it on your website. It opens in any browser, so nobody has to install an app.
Every video and voice answer is transcribed in 110+ languages and gets a summary, keywords and the tone of the text. Your team reads, tags and follows up, and answers can flow on to HubSpot, Slack, Google Sheets and more.
Every plan includes all of them. Start with video forms and add the rest when you need them.
Ask questions by video and collect video, voice, screen or text answers through one link.
Explore Video FormsTranscripts, summaries, keywords, translation, captions and the tone of the text on every video and voice answer. Your team does the reviewing.
Explore AI InsightsPut a form on any website as a corner video that opens as a side panel, popup or full page, with triggers you control.
Explore Video MagnetAsync one-to-one video threads. Send a link, they record, you reply in the same thread.
Explore RoomA video survey tool collects answers people record on camera, by voice or as text, then turns each recording into something you can read. Here is how that differs from the two tools teams usually reach for instead.
The two right-hand columns describe each category in general. Individual tools differ, so check the tool-by-tool pages below before you decide.
A video survey is the better choice when you need to understand why people think or feel something, in their own words and tone; a text survey is still the better choice when you need a large sample of quick, countable answers such as ratings or multiple choice.
With RecRam you do not have to pick one: a single form can ask for a rating, then invite a short video or voice answer to explain it.
Still have questions? Chat with our team
Start collecting real feedback in video. See what your customers actually think and feel.
