Which cabin were you in?
EconomyPremium economyBusinessHow was your flight?
Gather detailed passenger feedback to understand flight experiences and improve airline services.
Use this templateSmartSurvey alternative
SmartSurvey alternative for video & screen answers
People record video, voice or screen right in the form, no account needed.
4.8 out of 5 on G228-day free trial, no credit card
New video answer · 0:08Hannah WeberneutralAI summaryCustomer cancelled due to lack of Salesforce synchronization but is open to returning if it is added.Trusted by forward-thinking teams
Why switch
What you get when you switch from SmartSurvey
Video Forms
Recorded in the form, not uploaded
SmartSurvey accepts video and audio files through a File Upload question. In RecRam people record video, voice or their screen right in the form, with no account.
How Video Forms workAI Analysis
AI on every video and voice answer
SmartSurvey's sentiment for text answers starts on Advanced (£70/mo billed annually). RecRam gives each video and voice answer a transcript, summary and sentiment label.
How AI Analysis works
Anything else we should know?
“A smaller plan for two people. We loved it, we just didn't need ten seats.”
AI summary
Customer left because the minimum seat requirement was too high for their small team.
Sentiment: negativeKeywords: pricingseat-minimumsmall-team
Room, Video Magnet and Showcase
Follow up, embed and show off on one plan
Reply 1:1 in Room, put the form on your site with Video Magnet and publish the best answers on a Showcase wall.
See every productTry it now
See all templatesTry the same kind of form in RecRam
Each one is a real form with a host on video. Answer it live, then start your account from a copy.
What kind of cleaning do you need?
Regular cleaningOne-time deep cleanMove in or move outAfter a renovationFirst clean booking
Collect all necessary information to schedule a new client's initial home cleaning service efficiently.
Use this template
Which plan are you on?
Free planMonthly planAnnual planPricing research
Gather customer insights to refine pricing and understand upgrade barriers for your product.
Use this templateSide by side
RecRam vs SmartSurvey, feature by feature
| Feature |  RecRam |  SmartSurvey |
|---|---|---|
| Record video or voice in the browser | File upload only | |
| Screen recording answers | Not listed | |
| AI summary of each recording | Not listed | |
| Sentiment analysis | Advanced+ | |
| API & webhooks | Growth plan+ | |
| Conditional logic | ||
| Responses on entry paid plan | 250/mo | 2,000/mo |
| Cross-tabs & SPSS export | No |
— means not listed on SmartSurvey’s own site when we checked.
Show the full comparison
Every other row we checked
| Feature | RecRam | SmartSurvey |
|---|---|---|
| Email invitations & reminders | No | |
| Free plan | 28-day trial | |
| AI rules that tag, flag or email | Not listed | |
| Remove vendor branding | No RecRam badge on forms | Scale plan |
| Async 1:1 video follow-up | Not listed | |
| Website pop-ups & embeds | ||
| CSV export | ||
| Zapier & Slack | Growth plan+ |
Point by point
Recorded answers
RecRam: Video, voice and screen answers recorded in the browser. Any question can take a video, voice, screen or text answer, up to 10 minutes. Respondents play it back and re-record before submitting, with no account.
SmartSurvey: Text, choice and rating questions. Respondents can upload MOV, MP4 or MP3 files through a File Upload question; recording in the survey isn't described.
AI analysis
RecRam: Every recording transcribed, summarised and sentiment-labelled. Speech-to-text in 110+ languages, a summary, keywords and a sentiment label on every recording. Opt-in AI Analysis scores each answer and runs rules that tag, flag or email.
SmartSurvey: Sentiment analysis, text analysis and word clouds on Advanced; thematic analysis and auto-translated responses on Scale.
Pricing
RecRam: $29/mo after a 28-day trial. No free plan, but a 28-day trial with no card. Starter $29/mo ($26 yearly), Professional $99/mo ($79 yearly). Extra responses, recordings and seats are sold à la carte.
SmartSurvey: Free Basic plan (100 responses a month, 15 questions per survey). Advanced is £70/mo billed annually or £90 monthly; Growth £100 per user/month annually; Scale on enquiry. Prices exclude VAT.
Response volume
RecRam: Fewer responses on the entry plan. Starter includes 250 form responses and 100 recordings a month; Professional 1,000 and 250. Another 500 form responses cost $10/mo.
SmartSurvey: Advanced includes 2,000 responses a month (30,000 a year billed annually) and 6,000 email invites; Growth 4,000 responses a month.
Survey depth
RecRam: Branching and prefill, without survey-research extras. AND/OR conditional logic with fallback paths, hidden fields, prefill, NPS, rating and choice questions. RecRam doesn't offer quotas, cross-tabs, SPSS export, or invitation and reminder emails.
SmartSurvey: Advanced question types, piping, carry-forward, randomisation, scoring, quotas, cross-tabulation, SPSS export, and an email tool for invitations and reminders.
Compliance
RecRam: GDPR and CCPA, without public-sector certifications. GDPR and CCPA compliant, with servers in Germany and DPAs on request. Public-sector and NHS buyers who need ISO 27001 or NHS DSPT should stay with SmartSurvey.
SmartSurvey: ISO 27001, Cyber Essentials Plus, NHS DSPT, WCAG 2.2 AA accessible surveys and GDPR on every plan, including Free; HIPAA and SSO on Scale.
Branding
RecRam: Your brand, not ours, from $29/mo. RecRam branding is removed on every paid plan, from Starter at $29/mo.
SmartSurvey: Your own logo and theme from Advanced. Hiding the "Powered by SmartSurvey" footer is on Scale; full white labelling is an add-on.
Integrations
RecRam: Automation from the entry plan. Native HubSpot, Zendesk, Slack and Google Sheets, plus Zapier, n8n, Make, webhooks and a REST API on Starter.
SmartSurvey: API, webhooks, Zapier and Slack are listed from Growth (£100 per user/month annually). Salesforce is an add-on; HubSpot and Microsoft Dynamics are on Scale.
Website widgets
RecRam: A popup or widget that can take a recording. Video Magnet: a corner video that opens as a side panel, popup or full page with time-on-page, scroll and exit-intent triggers and page and device targeting. The answer can be a recording.
SmartSurvey: Embedded surveys and survey pop-ups from Advanced; website exit surveys on Scale.
SmartSurvey plans and features last verified on October 9, 2026 against smartsurvey.co.uk/pricing and the SmartSurvey Knowledge Base (File Upload). SmartSurvey prices are in GBP and exclude VAT; RecRam prices are in USD. "Not listed" means the feature does not appear on SmartSurvey's pricing page or in the help articles we checked. Competitor pricing changes often, so check the current page before you buy.
Pricing
What you pay
RecRam Starter next to SmartSurvey’s comparable plan, as each site listed it.
RecRam Starter$29/mo
$26/mo billed yearly
- Video Forms, AI Analysis, Video Magnet, Room and Showcase
- 100 video and voice responses a month, up to 10 minutes each
- A transcript, summary, keywords and sentiment on every video and voice answer
- 100 AI credits a month
- 1 user, more as add-ons
- Your logo and colours, no RecRam badge on forms
28-day free trial, no credit card
SmartSurvey Advanced£70/mo
Billed annually (£90 monthly), excluding VAT
- 2,000 responses a month
- API and Zapier from Growth
- Free Basic: 100 responses a month
As listed on SmartSurvey’s pricing page, October 2026.
Reviews on G2
Rated 4.6 out of 5 on G2
From HR, product and marketing teams who collect their answers on video.
Read all reviews on G2“RecRam has solved my 'How do I leave a video testimonial?' problem. Rather than giving clients a confusing process, I now share a RecRam link... Easy as 1-2-3!”
Which one fits
Which one is right for you?
Choose SmartSurvey if…
- You run large structured surveys with quotas, cross-tabs or SPSS export
- You need ISO 27001, NHS DSPT or WCAG 2.2 AA compliance
- You want a free plan or 2,000 responses a month
- You send email invitations with reminders
Choose RecRam if…
- Text boxes aren't telling you why
- You want people to record screen, camera or voice inside the form
- You want a summary and sentiment on each video and voice answer
- You want an API and webhooks from the entry plan
Switching
Switch in three steps
- Step 1
Export your SmartSurvey results
Download your raw data as XLSX or CSV, plus your summary reports, before changing anything.
- Step 2
Rebuild the survey in RecRam
Recreate the questions and branching, then turn the open-text questions that matter into recorder questions.
- Step 3
Swap links and reconnect tools
Replace survey links and pop-ups with the new link or Video Magnet, then point Zapier, Slack or your CRM at RecRam.
FAQ
RecRam vs SmartSurvey: FAQ
What is the best SmartSurvey alternative for video feedback?
RecRam, if you want respondents to record their answer instead of typing it. Any question can take a video, voice, screen or text answer in the browser, with no account, and every recording gets a transcript, summary, keywords and sentiment label automatically. Plans start at $29/mo after a 28-day free trial.
Can respondents record video in SmartSurvey?
Not in the survey itself, as far as SmartSurvey's help articles describe. Its File Upload question accepts MOV, MP4 and MP3 files, so respondents have to record elsewhere and upload the file. In RecRam they record in the form, play it back and re-record before submitting.
Can RecRam replace SmartSurvey?
For feedback where you need to hear the reasoning (UX research, feature requests, exit interviews, bug reports on screen), yes. For large structured surveys with quotas, cross-tabs, SPSS export, email invitations and reminders, or NHS DSPT compliance, SmartSurvey is the better tool, and many teams use both.
Does RecRam support conditional logic like SmartSurvey?
Yes. RecRam has AND/OR conditional logic with fallback paths, hidden fields, URL prefill and UTM tracking, alongside multiple choice, dropdown, rating, NPS, date, file upload and consent questions. It doesn't have piping, quotas or randomisation.
How much does RecRam cost compared to SmartSurvey?
RecRam Starter is $29/mo ($26 billed yearly) and Professional $99/mo ($79 yearly), after a 28-day free trial with no card. SmartSurvey has a free Basic plan (100 responses a month), then Advanced at £70/mo billed annually or £90 monthly, and Growth at £100 per user/month annually, excluding VAT. SmartSurvey includes more responses per plan. Prices checked October 9, 2026.
Can I keep my rating and NPS questions?
Yes. RecRam has NPS, rating, multiple choice, picture choice, yes/no and dropdown questions, so you can keep your scores and add a recorded follow-up, for example asking detractors to show what went wrong on screen.
Does RecRam support multi-language surveys?
Partly. The respondent interface is available in 9 languages, recordings are transcribed in 110+ languages with the spoken language detected automatically, and transcripts can be translated into 100 languages. Question text is written by you; RecRam doesn't auto-translate surveys the way SmartSurvey's Scale plan does.
Is RecRam GDPR compliant like SmartSurvey?
Yes. RecRam is GDPR and CCPA compliant. The app and its database run on servers in Germany, and recordings are encrypted in transit and at rest, and Data Processing Agreements (DPAs) are available on request. You can add a legal consent checkbox question before anyone records, and delete any response on request.
Ready to transform feedback?
They won't type it.
But they'll show it.
Start collecting real feedback in video. See what your customers actually think and feel.
4.6 on G2Free for 28 days · No credit card · Cancel anytime