
Which cabin were you in?
EconomyPremium economyBusinessHow was your flight?
Gather detailed passenger feedback to understand flight experiences and improve airline services.
Use this templateVideo feedback without a pricing request, from $29/mo.
New video answer · 0:08James WilsonnegativeAI summaryCustomer received a damaged moisturizer due to a cracked lid.Trusted by forward-thinking teams


















Video Forms
RecRam respondents can record their screen on desktop, and you can follow up 1:1 by video. Neither is listed by Qualtrics.
How Video Forms workAI Analysis
Each video and voice answer gets a transcript, a one-line summary, 3 to 5 keywords and a sentiment label. Rules can tag, flag or email you.
How AI Analysis works
Would you record a short review?
“The vitamin C serum is amazing. Two weeks in, and my skin looks so much brighter.”
AI summary
Highly satisfied with the Vitamin C serum results after two weeks of use.
Room, Video Magnet and Showcase
Reply 1:1 in Room, put the form on your site with Video Magnet and publish the best answers on a Showcase wall.
See every productEach one is a real form with a host on video. Answer it live, then start your account from a copy.

Which cabin were you in?
EconomyPremium economyBusinessGather detailed passenger feedback to understand flight experiences and improve airline services.
Use this template
How are you enjoying the app?
Love itIt's okayNot reallyCollect user experiences, identify areas for improvement, and encourage app store reviews.
Use this template
How many guests will we be feeding?
Under 2525 to 7575 to 150Over 150Gather comprehensive client event details, service preferences, and dietary information for catering planning.
Use this template| Feature | Qualtrics | |
|---|---|---|
| Published pricing | From $29/mo | Request Pricing |
| Free plan | 28-day trial | Free account |
| Free trial that includes video answers | 28 days | No |
| Video answers | ||
| Sentiment on recorded answers | ||
| AI summary of every recording | Paid plans | |
| Screen-recording answers | Not listed | |
| Conjoint & MaxDiff | No |
— means not listed on Qualtrics’s own site when we checked.
| Feature | RecRam | Qualtrics |
|---|---|---|
| Panel respondents | No | 90M+ |
| CX & EX dashboards | No | |
| Async 1:1 video follow-up | Not listed | |
| Testimonial wall from responses | Not listed | |
| Audio-only answers | ||
| Maximum recording length | 10 minutes | 600 seconds |
| Statistical analysis (Stats iQ) | No | Paid feature |
RecRam: Published prices and monthly billing. Starter is $29/mo ($26 billed yearly) and Professional $99/mo ($79 billed yearly), after a 28-day trial with no card. There's no free plan. Extra members, recordings and responses are sold à la carte.
Qualtrics: No published prices. Every product shows "Request Pricing" and is priced by usage: interactions for CX and research, employees for EX. A free account covers basic surveys.
RecRam: Both collect them, but RecRam includes them on every plan. Recorder questions accept video, voice, screen or text, chosen per question. You set a minimum of 5 to 60 seconds and a maximum of 1 to 10 minutes. Respondents record in any browser, play the answer back and can record it again.
Qualtrics: A Video Response question records video, with an optional audio-only mode, for up to 600 seconds. It needs a Brand Administrator permission, counts against licence interactions and doesn't work with the mobile app SDK.
RecRam: A summary, keywords and sentiment for every recording, from $29. Every recording gets a transcript, summary, subject line, keywords and sentiment label automatically. Opt-in AI Analysis scores and categorises each answer, and rules can tag, flag or email you when sentiment is negative.
Qualtrics: Recorded videos can be analysed for topic and sentiment. Video feedback summaries and advanced text and sentiment analysis are paid-plan features, outside the free account.
RecRam: Self-serve from sign-up to first response. Create an account, build a Video Form and share the link or embed it the same day. Respondents need no account and no app.
Qualtrics: Paid plans start with a pricing request or a demo. On a licence, an administrator grants the Video Response permission before anyone can build the question.
RecRam: Follow up by video and publish the best answers. Room runs async 1:1 video threads that recipients answer without an account. Showcase publishes the answers you pick as a branded testimonial wall, and Video Magnet embeds forms as a corner video that opens as a side panel, popup or full page.
Qualtrics: Its CX solutions include website and app feedback, contact-centre analytics and online reputation management. 1:1 video threads and a testimonial wall aren't listed.
RecRam: RecRam isn't a research-methods platform. RecRam gives you AI output for each response, tags and CSV export. It doesn't do conjoint, MaxDiff, significance testing or crosstabs. For formal quantitative research, Qualtrics is the right tool.
Qualtrics: Conjoint and MaxDiff projects, Stats iQ for statistical analysis and regression (paid), crosstabs, plus research services for segmentation, TURF, pricing and key-driver analysis.
RecRam: Bring your own respondents. RecRam collects from people you already reach, such as customers, users, students or applicants, through a link or a website embed. It doesn't sell panel respondents.
Qualtrics: Its research services offer access to 90M+ panel respondents with quotas and segmentation, or you can bring your own sample.
RecRam: Built for a team, not a whole enterprise. RecRam has tags, favourites, an inbox status, AI flags and email alerts, with 1 member on Starter and 3 on Professional. It isn't built for organisation-wide dashboards or role-based reporting across a global XM programme.
Qualtrics: CX, EX and market-research suites with dashboards, workflow alerts, agent coaching, continuous employee listening and AI recommendations for managers.
Qualtrics plans and features last verified on October 9, 2026 against qualtrics.com/pricing, qualtrics.com/free-account, qualtrics.com/en-gb/research-services and the Qualtrics Support site (Video Response question, Stats iQ). "Not listed" means the feature does not appear on the Qualtrics pages we checked. Qualtrics does not publish prices, so no Qualtrics price is quoted here.
RecRam Starter next to Qualtrics’s comparable plan, as each site listed it.
$29/mo
$26/mo billed yearly
28-day free trial, no credit card
Qualtrics Request pricingOn request
Priced by usage
As listed on Qualtrics’s pricing page, October 2026.
From HR, product and marketing teams who collect their answers on video.
Read all reviews on G2“RecRam has solved my 'How do I leave a video testimonial?' problem. Rather than giving clients a confusing process, I now share a RecRam link... Easy as 1-2-3!”

Create a Video Form with your survey questions and choose video, voice, screen or text for each answer.
Send the form link the way you sent the old one, or show it on your site with a Video Magnet corner video.
Point Zapier or webhooks at RecRam, or use the native HubSpot, Slack and Google Sheets integrations.
Yes, for video and voice feedback. It isn't one for formal quantitative research. RecRam collects recorded answers and adds a transcript, summary and sentiment label to each one, self-serve from $29/mo. Qualtrics is the stronger choice for conjoint, MaxDiff, statistical analysis, panels and organisation-wide CX or EX programmes.
Yes. Qualtrics has a Video Response question with an optional audio-only mode and recordings up to 600 seconds, and the videos can be analysed for topic and sentiment. It needs a Brand Administrator permission, counts against licence interactions, and isn't part of the free account. Checked October 9, 2026.
Qualtrics doesn't publish prices. Every product on its pricing page says "Request Pricing", priced by interactions or employee count. RecRam's Starter plan is $29/mo ($26 billed yearly) and Professional is $99/mo ($79 billed yearly), both after a 28-day free trial with no card.
Qualtrics has a free account with 500 responses per survey and 3 active surveys. It excludes video and audio feedback, Stats iQ, sentiment analysis and dashboards. RecRam has no free plan, but its 28-day trial includes every feature, video answers and AI included.
Every video and voice answer is transcribed automatically, with language detection across 110+ languages. Each one then gets a summary, a subject line, 3 to 5 keywords and a sentiment label (positive, negative, neutral or mixed). Opt-in AI Analysis adds per-question scores and categories, and rules that tag, flag or email you based on what was said.
For qualitative work such as video diaries, interviews and concept reactions, often yes. For studies that depend on conjoint, MaxDiff, weighting, significance testing or panel sample, no. RecRam forms include a legal consent checkbox, and transcripts can be translated into 100 languages for multilingual studies.
Yes, at team scale. Ask the NPS or rating question, then let people explain their score by video or voice, and send each response to Zendesk, HubSpot, Slack or Google Sheets. For organisation-wide programmes with dashboards and role-based reporting, Qualtrics is better suited.
The same day. You sign up without a card, build a Video Form, and share the link or embed it on your site. There's no procurement step, no demo and no admin permission to request before you can collect video answers.
Start collecting real feedback in video. See what your customers actually think and feel.